I’m a UX designer creating user-centered experiences by combining intuitive solutions and aesthetic design. I got my start in UX design after coming across the field while I was researching methods to improve business operations and products. My previous UX design work includes startup experience where I helped lead end-to-end product designs creating dashboard architecture, e-commerce user flows, and analytics experiences. I’m experienced in building 0 to 1 products for B2B and B2C users from ambiguity and collaborating with key stakeholders from lead software developers to business executives.

Prior to becoming a UX designer, I helped brands build their presence through social media marketing and handling tasks from business operations, brand collaborations, and product development. I grew my social media presence with a brand I created, Fuwuffle, to over 150k across Instagram (100k), TikTok (34k), Threads (21k), and Pinterest (1k). I originally got my start in the e-commerce space while I was an intern at goop, a high-end fashion, beauty, and wellness brand.

I graduated with a B.A. in Economics from the University of California, Santa Barbara (UCSB) where I learned more about how human behavior influences economic factors. I completed my M.B.A. at the Fashion Institute of Design & Merchandising (FIDM) where I studied how to resolve business issues with empathetic results. By combining my unique design experience and business background, I strive to create beautiful designs that deliver impactful results. When I’m not working on creating solutions, I like visiting museums, trying out sweet treats, and reading design books.